Doug Strachan
President
SST: Strachan Strategic Thinking
1755 North Brown Rd., Suite 200
Lawrenceville, GA 30043
TELEPHONE: 404 999-4-SST (404 999-4778)
Case Studies
We know that we can transform your organization, catapulting it to achieving sustainable competitive advantage...but how do you come to know and appreciate our capabilities? Just look at some of our past work. Read the case study under each example; each on follows the Toyota S.T.A.R. response model, i.e., Situation, Task, Action, and Result.
TruckPass
Airports grow cargo air traffic by taking it from somebody else; therefore, the key to achieving that goal is unique value proposition. Why should a shipper use one airport over another? Reduced docking congestion was one prong of a four-pronged approach at ATL. See how we implemented the world's first airport dock traffic control system of its type.
ATL.com
www.atlanta-airport.com was too long. www.flyatl.com was privately held and negotiations to acquire it were not productive. The epitome of a domain was ATL.com, yet it was already held...by Philips, the worldwide consumer electronics company. How did we get it?
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Parking Lot Lighting Throwdown
Governments use requests for proposals (RFPs) when they know the destination, but are unsure of how to get there; they use bids when the object of the procurement is commoditized, and they seek the lowest price. Lighting is special. How does a procuring entity avoid getting fooled by numbers, and facilitate a "try before you buy" model not afforded by either the RFP or the bid? Enter the "Throwdown."
Contact Us to Discuss What SST Can do for Your Customers
404 999-4-SST (404 999-4778)